Facebook on Thursday announced a new News reading app named ‘Paper’. Paper for iPhone works on curation and includes news about photography, science, food, design and sports from the user’s news feed and some well-known and reliable sources as claimed and is an effort of the Facebook Creative Labs.
Paper provides the iPhone users with a magazine style Facebook experience. The officials at Facebook report the formation of a team of editors that will work on providing the user with relevant and important news regarding their selected field and taste.
The app can be expected to work similar to Flipboard and Google’s Newsstand service but the app’s product design lead, Michael Matas, explains otherwise as declaring the app a news reading and creating tool.
As you start changing the way you’re displaying this content, we hope that it will change the way people think about posting content,” Michael Matas, Paper’s product design lead, said in an interview. “Because the two are obviously really connected.”
But just as important, as Matas explains it, “It’s no fun to make a bunch of great stuff if no one ever sees it, reports MacRumors
In a recent interview with Bloomberg, Facebook CEO Mark Zuckerberg mentioned about 40 emerging ideas for Facebook apps that could be implemented among which about a dozen are to be launched this year by the Creative Labs.
Paper for iPhone would be made available for the U.S customers on February 3rd on the iOS App Store. The international availability is currently not announced.